If you are looking for one mouse or two mice… Ops. This is the wrong page.
The MICE here stands for Meetings, Incentives, Conferences & Exhibitions:
📍Meetings:
Gatherings for discussions, networking, and collaboration within or between organizations.
📍Incentives:
Reward trips for employees, clients, or partners who have achieved specific goals or demonstrated exceptional performance.
📍Conferences:
Large, often international, meetings for professionals in a specific industry or field.
📍Exhibitions:
Trade shows or events where companies showcase their products or services.
It is all about business-minded travel and events, gathering professionals from different industries, quite often from several countries, in special settings and venues, making possible face-to-face brainstorming. Today, in our post-covid era, MICE can also include e-meetings and streaming events.

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